San Francisco, CA — On Monday, January 28th, three businesses, BIX Restaurant, San Francisco Supply Master, and Schubert’s Bakery were unanimously approved by the San Francisco Small Business Commission for the Legacy Business Registry. The Registry recognizes longstanding, community-serving businesses as valuable cultural assets to the city. There are currently 163 small businesses on the Legacy Business Registry.

BIX Restaurant: 56 Gold Street

Nominated by Supervisor Aaron Peskin

BIX Restaurant (“BIX”) has been serving up cocktails, modern American cuisine and live jazz for three decades. The restaurant was founded in 1988 by Doug “Bix” Biederbeck and partners. The restaurant offers locals and out-of-towners an incomparable experience, often described as a mix between supper club and speakeasy. The restaurant’s two story dining room is Art Deco-inspired with fluted columns, mahogany paneling and artwork. BIX is known as a “special occasion venue” that hosts many private events. BIX is the oldest restaurant in the immediate Jackson Square district.

“We are proud to accept Legacy Business status on behalf of the ownership, long term staff including several original employees, and our devoted patrons who treat the restaurant as their own,” said Doug ‘Bix’ Biederbeck, owner of the business. “Bix Restaurant is an anchor in the historic Jackson Square district. We look forward to serving San Francisco for many years to come.”

San Francisco Supply Master: 2050 McKinnon Avenue

Nominated by former Supervisor Malia Cohen

San Francisco Supply Master (“SF Supply Master”) is the largest food service paper supply distributer in San Francisco. The business started in 1983 when Shahram Farman, an Iranian immigrant, worked his way up to a management position at the Sunset-based bar The Little Shamrock and started charging neighboring businesses for borrowing supplies such as napkins, towels and trash bags from the well-stocked bar. What started as a one man operation grew to become a leading Bay Area distributor servicing restaurants, hospitals, hotels, and a supplier for the City and County of San Francisco for more than 20 years. SF Supply Master provides superior customer service paired with extensive product knowledge and high quality products, offering a full line of paper, biodegradable and compostable products and janitorial supplies at affordable prices. . SF Supply Master is family owned and operated and has 16 employees working from its 45,000 square foot warehouse in Bayview-Hunters Point.

“On the verge of our 40-year anniversary operating here in San Francisco, it is an honor to receive the Legacy designation,” said Ryan Farman, Vice-President of SF Supply Master. “It took the most talented and diligent staff working with the greatest customers, and the support of the City of San Francisco to get where we are today.”

Schubert’s Bakery: 521 Clement Street

Nominated by Supervisor Sandra Lee Fewer

Schubert’s Bakery is a landmark bakery in the Richmond district serving pastries, desserts and renowned cakes since it was founded in 1911 by German immigrant Oswald R. Schubert. The bakery changed hands twice before landing at the helm of owners Ralph and Lutz Wenzel in 1995, both worked at the store at the time. As fourth generation bakers from Germany, the Wenzel brothers combined old world techniques and modern technology to produce the Richmond's favorite sweets. Among them are the Neapolitan and Opera cakes, which dates back to 1911, and modern favorites such as the Swedish Princessor Mango Mousse. Schubert’s Bakery was originally founded on Fillmore Street and has operated at its current location at 521 Clement Street since 1948. The current owners are Ralph and Valerie Wenzel.

"My brother and I, young immigrants from Germany, bought Schubert’s Bakery from Hilmar and Annie Maier in 1995,” said Ralph Wenzel, co-owner of the business. “We maintained the same recipes and quality of our traditional European cakes, and we have had the great fortune of being stewards of the bakery through its Centennial. Thanks to our loyal customers and amazing staff, we hope to continue helping San Franciscans celebrate joyous occasions for many years to come."

About the Legacy Business Program

A Legacy Business is a for-profit or nonprofit business that has operated in San Francisco for 30 or more years. The business must contribute to the neighborhood's history and/or the identity of a particular neighborhood or community, and it must commit to maintaining the physical features or traditions that define the business, including craft, culinary or art forms.

The registration process for the Legacy Business Program includes nomination by Mayor London N. Breed or a member of the Board of Supervisors, a written application, an advisory recommendation from the Historic Preservation Commission and approval of the Small Business Commission. Inclusion in the Registry provides Legacy Businesses with recognition and support as an incentive for them to stay in the community. The program also provides educational and promotional assistance to encourage their continued viability and success in San Francisco.

For more information about the Legacy Business Program, including a list and map of businesses on the Legacy Business Registry, visit

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